How do you judge a successful marketer? Is it how quickly they can grow a website audience, how many social media followers they can attract, or…
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A smart strategy to get the most bang for your buck when it comes to social media marketing is optimising the content in your Facebook ads.…
An amazing content marketing strategy can ensure that quality content is uploaded and shared regularly, but it doesn’t guarantee that your social media engagement will be…
Last updated 1 March 2021 At some point in their career, a search engine optimiser will be asked to look into a website’s traffic decline. To…
Marketing campaigns work better if they are targeted at a specific group of consumers. The more you understand your consumers, the better chance you have at…
Marketing in the digital era is a complex task with so many variables that can negatively impact the performance of the strategy. On the one hand,…
Google and other search engines are massively powerful tools when it comes to driving traffic to your site. Solid SEO techniques and having a high ranking…
One of the main tenets of content marketing is promoting your website through various social media platforms. These platforms should be carefully considered as they need…
In the ever-changing digital landscape, new methods of attracting visitors to your website may be developed. However, some strategies are timeless and have been proven to…