Mark Zuckerberg, the founder and CEO of Facebook, recently announced the launch of Facebook Shops. This is an innovative e-commerce platform on the Facebook app that…
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Facebook advertising can become boring for your followers if you only offer sales and discounts. Eventually, they’ll end up scrolling past your ads because they will…
For marketers running ad campaigns on Facebook or Instagram, one tool is vital for measuring users’ reaction to social media adverts – Facebook Pixel. This is…
Social media is a great way to interact with existing customers and engage with people who like your brand. It is also a fantastic way of…
An essential part of marketing is selling your products to those who have seen them but haven’t made a purchase yet. These people are aware of…
Facebook and other social media platforms can be powerful tools when it comes to rallying support and drumming up attention. Every single day, thousands of fundraising…
Sometimes the easiest way to attract leads is through social media. If you have an email lead form that works, but you just need more eyes…
Facebook has developed new ways to delete bad content before anyone sees it or reports it. They summarise ‘bad content’ as anything supporting terrorist activities, hate…
A smart strategy to get the most bang for your buck when it comes to social media marketing is optimising the content in your Facebook ads.…